For everyone leading change

Progress, not pep talks.

Change big enough to matter takes more people driving it than any one leader can deliver alone.

Whether you’re transforming an organization, an industry, or a community, the Real Change Partner is an expert, on-demand thought partner for the moments when progress stalls. It helps you see what’s really slowing change, build buy-in that lasts, and choose the next move most likely to create momentum.

  • 3 sessions free a month
  • No commitment required
  • Available 24/7
Dr. Jacqueline Kerr

Methodology by Dr. Jacqueline Kerr · Ph.D.

Behavioral Scientist · TEDx Speaker · HBR Contributor

It’s for people who are

  • Embedding sustainability across a supply chain that resists it.
  • Rolling out AI to teams that don’t trust it yet.
  • Changing how care is delivered through workflows built for yesterday.
  • Advancing equity in institutions that support change in principle but stall in practice.
  • Building social impact across partners with different priorities.

Different mission. Same challenge.

You’re trying to move people who don’t have to change, inside systems that naturally resist it.

The Real Change Partner is there for the moments you’re stuck, unsure what to try next, or facing pushback you can’t quite explain.

Because progress rarely comes from pushing harder. It comes from choosing the right next move.

Why important initiatives slow down

Organizations rarely struggle because they lack ideas.

They struggle because execution depends on thousands of small human decisions, made every day, by people the project plan never accounted for.

  • Will someone try the new process?
  • Will they prioritize the rollout?
  • Will they influence colleagues?
  • Will they persist when something doesn’t work?
  • Will they speak up when they see a problem?

These moments rarely make it into the project plan. But together, they determine whether change succeeds. And there are far more of them than any one strategy team, manager, facilitator or consultant can personally shape.

How it works

Diagnose before you decide.

Most AI tools jump straight to advice. The Real Change Partner starts with diagnosis, because solving the wrong problem faster isn’t progress.

Every conversation helps you uncover

  • Who actually needs to move
  • What’s driving the slowdown
  • Where momentum has been lost
  • What people need next
  • Which action is most likely to work right now

Leave every session with more clarity, more confidence, and a greater sense of agency, along with a practical next step to move your initiative forward.

“It didn’t just help me think differently—it helped me decide exactly what to do next.”

Beta tester

It was like having you in the room challenging my assumptions and thinking. I found it really valuable.

Team Coordinator

Who it’s for

Wherever change lands on your desk.

For people leading change

An on-demand thought partner before difficult meetings, stakeholder conversations, and major decisions.

Start free with 3 sessions a month, every one a full diagnostic that ends with your written plan. When you want more, Individual is $19.99 / month for as many sessions as you need.

For team leaders

Free yourself for strategic leadership by giving your team direct access to expert implementation support. Your team gets help in the moment. You get insight into recurring patterns that need leadership attention.

For organizations

Build your organization’s capability to execute change by making implementation expertise available across every team, project and initiative.

For programs & networks

You bring people together: peers, leaders, fellows. But what happens when they leave the room? Give every participant ongoing expert implementation support without having to build it yourself.

Why this AI is different

Most AI treats leading change like a pep talk. This one knows how change actually happens.

Built on 25 years of implementation science, behavior change and motivational interviewing, it diagnoses why progress has slowed for your specific stakeholders and scenario before it recommends what to do next.

It’s answering exactly the way a behavior change expert would speak.

Beta tester

Every leader has a big idea. Execution at scale is what creates real progress.

What early users are saying

Real responses from real sessions.

Beta testers brought real stuck initiatives: stalled buy-in, quiet resistance, plans that outrun capacity. These are their words.

This AI tool is INSANELY GOOD. It is truly the best AI use case I have seen yet.

Corporate Executive

This is a basic difference from generic AI. It asks questions to understand the context before offering advice. The recommendations felt genuinely tailored to my situation.

ESG Reporting Specialist

It gave me a tangible plan, so I felt back in control of the situation.

Consultant

I could ask almost dumb questions without worrying I was taking up someone's time. You can push and ask again, and nobody feels burdened. It's a low-stakes, safe space to think.

VP Sustainability

The back-and-forth conversation makes you feel like you've looked at the problem from every angle instead of rushing to the first answer.

Team leader, policy

We kept giving partners a menu of options and nothing happened. The tool immediately identified the problem: decision fatigue. That one insight completely changed how we roll out opportunities.

Industry change leader

Vision

Technology doesn’t create transformation. People do.

Every day, millions of managers, clinicians, public health teams, project leads, tech experts, sustainability professionals, equity advocates, volunteers and community leaders are asked to help others embrace change. Most have never been taught how.

We believe expert implementation support shouldn’t be limited to organizations that can afford consultants or executive coaches. AI gives us the opportunity to put decades of implementation science into the hands of every person responsible for making change happen.

Not to replace human judgment. To strengthen it.

The future won’t be built by AI alone. It will be built by millions of people making better decisions about how to help other people be part of positive change.

It kept bringing me back to the people. The people, the people, the people. And that is exactly what we need.

Change leader

The Enterprise Edition

Your organization, on top of 25 years of implementation science.

Every conversation on the Real Change Partner already draws on 25 years of implementation science. The Enterprise Edition adds your organization on top of that.

Knowledge base

Built around your reality.

We dig deep on your strategic priorities, key stakeholders, and the barriers you already know are recurring, so the AI isn’t just implementation-literate. It’s fluent in your organization’s specific change landscape.

Leadership dashboard

The pattern, not just the moment.

Individual conversations solve individual problems. Enterprise surfaces what’s showing up again and again: the same stalled initiative type, the same stakeholder resistance, the same bottleneck across teams. Leadership can address root causes strategically, instead of discovering them one frustrated manager at a time.

For teams and organizations

Configured to your organization, with insight reviews led by Jacqueline

Talk to Jacqueline about Enterprise
Dr. Jacqueline Kerr

About

Built by someone who has spent 25 years helping change happen.

Dr. Jacqueline Kerr has spent her career studying and supporting the human side of change. As one of the world’s most-cited implementation scientists, she has worked with leaders across sectors to understand why important initiatives stall, what helps people move forward, and how organizations build lasting change.

Her work has trained hundreds of leaders, informed large-scale sustainability and public health initiatives, and helped organizations navigate the challenges that arise when people—not technology—determine success.

The Real Change Partner brings together implementation science, motivational interviewing, behavior change, and lessons learned from hundreds of real-world change challenges. It’s designed to make experienced thought partnership available whenever leaders need it.

For situations that require a deeper conversation, Jacqueline also offers a complimentary 30-minute problem-solving session.

Ph.D. · Behavioral ScienceAuthor · The ABC of Behavior ChangeTEDx SpeakerHBR ContributorTop 1% Cited

Start today

Every important initiative has moments that leave even experienced leaders wondering, “Why is this not working?”

The Real Change Partner helps you see the situation more clearly, find the move you’re missing, and confidently build momentum from there.

Start your first session today.

First time? Create an account to start a conversation.

or

Your conversations may be reviewed to improve the tool. Please don’t share anything you wouldn’t want Jacqueline to see. By signing in you agree to our terms and privacy policy.